I build strong brands with sticky ideas

An Award-winning Creative Director with 12 years experience working in sport, music and entertainment. Sydney born. London trained.

I’ve always loved sport and music – and now I have built a successful, award-winning career in the UK by combining my two passions.

For the past six years I've led the Create and Content Departments at London agency Fearless. In that time, I've helped grow the agency from a start-up to a globally-awarded sports and culture marketing agency.

I lead a team of passionate art directors, writers, designers, and producers, supported by a studio of world-class external cultural collaborators.

Working in both in-house and agency roles, I’ve helped fantastic clients with ideas and executions that talk to their audiences in refreshing and memorable ways.

I believe sticky ideas build better brands, so I create work that audiences want to spend time with.

Recently did a podcast - below is a cutdown and the full thing can be listened to here: https://open.spotify.com/episode/18tUFhCrMNGrjye38JLE6m?si=7af587b5df2247c5

UEFA, Secret Cinema, Coca-Cola (Coke Red, Relentless, Powerade, Burn, Zico), Bridgestone, KitKat, Virgin Media, Kia, BMW, Harris, TeamViewer, Volleyball World, Channel 4, Hays, Puma, British Cycling, LG, UK Government, hummel and Everton FC

UK Sponsorship Awards 2024: Best B2B Campaign. Winner. TeamViewer - Find Your Better
UK Sponsorship Awards 2024:
Best Social Purpose. Highly Commended. Hackney Women's FC - Playing with Pride
European Sponsorship Awards 2023:
Agency of the Year (Pan EU). Runner Up WeAreFearless
The Marketing Society 2023:
Best Agency Team. WeAreFearless
The Drum Awards For Content 2022:
Best Integrated Campaign. Runner Up. Harris - Blame The Brush
European Sponsorship Awards 2022: Agency of the Year (Pan EU). Winner. WeAreFearless
Brand Film Awards 2022: Best Sport Content. Runner Up. Kia - Make Your Move
European Sponsorship Awards 2021: Agency of the Year. Winner. WeAreFearless
European Sponsorship Awards 2020: Agency of the Year. Winner. WeAreFearless
BT Sport Industry Awards 2018:  Best Young Agency. Winner. WeAreFearless.
Content Marketing Awards 2018:  Best Automotive. Winner. Bridgestone - Take The Plunge
Brand Film Awards 2018:  Brand Documentary. Silver. Bridgestone - Take The Plunge
Brand Film Awards 2018: Best Heartstrings. Silver. Bridgestone - Take The Plunge
New York Festival 2018: Public Relations. Gold.  Bridgestone - Take The Plunge
Brand Film Awards 2017: Sport. Bronze. Bridgestone - Chase Your Dream No Matter What
FMBE Awards 2014:  Best Immersive Event by Invitation. Runner Up. Burn - The Burn Yard
Festival Awards 2014:  Best Brand Activation Award. Runner Up. Relentless - Relentless No. 5
Festival Awards 2014:  Best Medium Sized Event. Runner Up. Boardmasters
FMBE Awards 2013:  Best Outdoor Event. Winner. Coca-Cola - Olympic Torch Relay
FMBE Awards 2013:  Best Brand Activation. Winner. Relentless - Relentless No. 5
ISPO Award 2013:  Best Brand Communication Film. Gold. Burn - Trailblazers

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